The Vision
The exposure to electronic entertainment in recent years children now younger & younger are being continually fed a myriad of visual information that could ultimately impact and create health risks in the younger generation that could and would prove detrimental in their lives long term.
The bad news is, this sea of visual entertainment – movies and video games at the top, being the most popular medium, is inevitable.
As influences cave in from every direction and is growing more powerful by the day, children cannot help but plunge into the world of today’s technology and entertainment. They are even innocent as to what is exposed to them and have therefore become helplessly addicted. Superglued to screens the youth of today are becoming lazier and less active.
Influence plays the biggest part in this, from friends and the community alike. What CAN they do when the latest video game releases? PLAY IT!…and with the majority of their classmates and relatives are in the same game, it’s hard not to. Influence now is growing stronger & stronger as technology, makes it easier & easier for them NOT to do anything else….as convenience, is spoon-fed. As this happens their bodies lag behind.
The Mission
As this will become detrimental in their future I want to bring to them the warning signs at an early age. As tender as they are now technology being exposed at such a young age could prove harmful long term, children as young as 2 years old are already being equipped with skills by parents to use design and word-processing programs, utilising the computer to TYPE stories rather than to write them with a pencil. Both positive and negative factors are within.
I want to inspire kids to get off their seats for at least 30minutes a day.
I wanted to focus largely on the numerals “30”, it is based on known fact that a minimum of 30minutes of physical excercise per day is a must.
To make kids realize how FAST 30minutes actually goes, and not to daunt on the thought. THIRTY MINUTES in a video game or chat-room flies by unbelievably quick.
My message to them would be “why not just insert a fun little break session in between?”
I also need people to know, and not take my message wrongly, that I do NOT want kids to completely abandon computers and entertainment! That is DEFINITELY not my point, my goal, and point of difference, is BALANCE.